Decade of Data Reveals Key Home Needs
IKEA Retail (Ingka Group) has unveiled their 10th annual Life at Home Report, revealing the eight fundamental needs for a happier home life. After a decade of research involving over 250,000 participants globally, IKEA has identified control, comfort, security, nurturing, belonging, enjoyment, accomplishment, and aspirations as the pillars of domestic bliss.
Emotional Needs and Future Positivity
The study shows a clear link between emotional fulfillment at home and optimism for the future, with 47% of those feeling their emotional needs are met also feeling positive about what’s ahead.
Creating a Better Life at Home
Belén Frau, IKEA Retail’s global communication manager, emphasizes the brand’s commitment to resolving domestic tensions, from privacy concerns to sustainable living, armed with a decade of insights to improve home life for everyone.
The Happiness Factors: Pets, Dreams, and Tidiness
Key findings from the report suggest that pets significantly increase at-home happiness, with 60% of pet owners considering home their favorite place. Furthermore, the report links the dream home concept to overall life satisfaction and highlights the importance of sleep and organization for contentment and relaxation.
Sustainability and Mental Health Benefits
The report also connects sustainable living with a positive home life, with 72% of those living eco-consciously feeling good about their home environment. Additionally, a notable 40% of participants reported a boost in mental health linked to positive feelings towards their home.
Feeling More at Home Outside
Interestingly, a third of individuals feel a stronger sense of home outside their living space. The upcoming Life at Communities Report from Ingka Centres aims to delve into what creates this sense of belonging beyond the confines of one’s house.
Envisioning the Home of the Future
For the first time, the report ventures into speculative territory, imagining the home in 2030 and beyond. It paints futuristic scenarios where holograms bring distant family members to the dinner table, bio-solar wallpaper harnesses energy from the sun, and furniture is crafted from mushrooms using 3D printing technology.
The Impact of Home on Self-Perception
Katie McCrory, the global leader for the IKEA Life at Home Report, reflects on the profound influence our home environment has on self-esteem. She asserts that positive alterations in our living spaces can ripple out to improve our personal well-being and community life.
The full report is available for those interested in diving deeper into IKEA’s findings and the future of domestic living.